Leaders in Patient Privacy &
Healthcare Marketing Compliance

For years, the team at Hedy & Hopp, a full-service healthcare marketing
agency, has been at the forefront of patient privacy and industry education.
We’ve worked with healthcare organizations across the country, helping
them navigate complex compliance regulations while running effective,
ethical marketing campaigns.


We travel the country speaking at industry-leading conferences and speak
about privacy issues regularly on our podcast, We Are, Marketing Happy.


Through this work, we saw a critical gap—while HIPAA training existed for
clinical teams, no one was helping healthcare marketers understand
compliance risks when communicating with prospective patients.
Marketing teams were left to interpret vague legal guidance, creating
unnecessary risk for their organizations.


That’s why we created We Are, HIPAA Smart. This platform translates
compliance regulations into clear, actionable training designed specifically
for healthcare marketers, empowering teams to market with confidence
while protecting patient privacy.